Friday, 13 June 2008

Pixel Puppet Launch

Diligence Media and Marketing launch a new service designed to help small businesses and start up companies gain a foothold on the internet. The new service also sees the reappearance of the Pixel Puppet brand.

Speaking about the launch Marketing Director of Diligence Martin Burke said: “We have worked with many start up businesses and small businesses over the years and understand that budget is important. That’s why we have developed a range of cost effective websites which are perfect for those looking to get online for the first time".

"In time these companies can look to expand their online presence and incorporate more sophisticated features like an online shop”.

"The launch of the new service is designed to complement the existing range of Diligence design services, including website design, traditional advertising and brochure design".

The Pixel Puppet range includes a choice of three web design packages, with price starting at just £149.99 + VAT or £14.99 month for 12 months.

For more information, please visit www.pixelpuppet.co.uk.

Alternatively, call 01424 447858 or e-mail martin@diligencegroup.co.uk for more details.

Tuesday, 10 June 2008

Online marketing soars

The online marketing industry grew by almost 40% in 2007 according to new figures from the Advertising Association. With companies increasingly releasing the benefits of cost affective e-marketing.

With any winner there’s always a loser and in this case its direct marketing. The industry saw a drop in year-on-year growth of 6.5%.

The Advertising Statistics Yearbook 2008 confirmed that digital marketing has now overtaken direct marketing as the third largest channel by market share. Digital expenditure represents 15.6% of advertising expenditure while direct marketing now accounts for only 11.2%.

The direct marketing industry was worth £2.17bn in 2007. Press advertising was still the biggest channel with expenditure of £7.71bn, and a 39% share of the market. This was followed by TV at £4.6bn and a 24% share.

The UK advertising industry grew by 4.2%in 2007 to a total of £19.4bn.

We have a wealth of experience in e-marketing and offer a complete e-marketing service from website design to HTML e-mail campaigns. Talk to one of Diligences experienced professionals today on 01424 447858 or visit www.diligencegroup.co.uk and let us get your business moving in the right direction.

Wednesday, 28 May 2008

Where will you take your customers in 2008?

Looking for somewhere suitable to take your staff, your colleagues or your customers?

One of our favourite events is Glorious Goodwood - one of the highlights of the social summer scene. Indeed, King Edward VII once described Glorious Goodwood as ‘a garden party with racing tacked on’.

The meeting not only offers the very best in top-class racing - ‘Glorious Goodwood’ is a real English summer institution, where racing, socialising and fashion go hand in hand.

Goodwood is reckoned to be one of the world’s most beautiful racecourses. Set high on the South Downs with the most beautiful of views, it really is the perfect place to enjoy summer’s day. The Thursday of the Goodwood Festival is traditionally ‘Ladies’ Day’ and the feature race of the day, the Goodwood Cup, is Goodwood’s oldest race.

Our sister company, Nice Work, has been organising trips to Goodwood for some years now and are now taking reservations for a Glorious Goodwood VIP Package.

For more information, contact martin@diligencegroup.co.uk

Tuesday, 27 May 2008

Pedal power for Sierra Leone

Half-a-dozen brave souls returned to Hastings on Monday afternoon after cycling to Boulogne and back to raise funds for the Hastings Sierra Leone Friendship Link.

The group were welcomed back from their 200 kilometre plus trek by a band of supporters and sponsors including Councillor Jeremy Birch.

The six cyclists - Roger Mitchell, Steve Frost, Bill Evans, Mike Cooper, Einar Einarsson and Jansen van Rensburg - were waved off on their challenge on Saturday morning from Hastings Pier by the Mayor Councillor Maureen Charlesworth and members of the Hastings-Sierra Leone Friendship Link. From there the group made their way to Dover and across the channel for a 2 night stay in Calais. Sunday saw them cycling to the port of Boulogne and back – a journey of around 50 miles – in blazing sunshine.

The Pedal for Sierra Leone was arranged by Diligence sister company Nice Work. Money raised from the event will help funding for the Community Resource Building in Hastings Village in Sierra Leone.

Monday, 3 March 2008

More new business wins for Diligence

Diligence Media and Marketing has confirmed its growing status as one of the fastest growing design and communications companies in East Sussex with more new business wins.

Since its launch in November 2007, Diligence has been appointed to oversee major design projects for companies covering a wide range of industry sectors.

JAG Press and Publicity, a PR and press consultancy based in Horsham appointed Diligence to construct its new website. The new site went live last month and is seeking to boost the profile of this long-established company in the highly competitive press and PR marketplace.

International web directory
Seascape International has also appointed Diligence to construct a major new web-based shipping directory, whilst Battle restaurant Nobles selected the company to help reinforce its presence in the local community with a revised website and marketing support.

Caseco was established to provide high quality products to the optical market throughout the United Kingdom and Ireland. A refreshed web presence plus the launch of a new online shopping facility is being created by Diligence for launch in April.

In addition to other new business wins from companies such as Legal & General, Rootgrow and Aeromet International, the company's Event Division has been appointed to provide conference entertainment for three trade union conferences – Prospect in Torquay and PCS in Brighton – both in May and the Bakers and Food Workers Union in Bridlington in June.

To find out how Diligence can help your business grow, contact our Client Services Director Gareth Jones on 01424 447858.

Wednesday, 27 February 2008

All set for Lydd Classic

Runners from all over the south east – and some from even further afield - will be descending upon Lydd on Sunday March 9th for the return of the Lydd Parish Half Marathon.

The race was once a popular part of the south east road running calendar but has been absent now for a number of years. Race organisers Nice Work, sister company of Diligence Media and marketing, are anticipating around 250 runners of all standards - from novice joggers to seasoned competitors - to line up for the main event. "The return of the race seems to have been well received and we’ve attracted a healthy number of entrants already” says Race Director Martin Burke “But there will still be spaces available for those who want to sign up on the day – and we’re also hoping for a strong entry in both the 2 mile Fun Run and Children’s Race”

The Half Marathon race is over a flat, route along towards Dungeness before joining the Coast Road to Greatstone. The course is proving popular both for those in training for this year’s London Marathon and for those looking for a fast time.

Proceeds from the race are being shared between local good causes allocated by the Mayor of Lydd and to the Kent MS Therapy Centre.

The Half Marathon starts at 10.00 am with the Fun Run at 10.15. Both races will be preceded by a Children’s Race at 9.30.

All finishers will receive a medal and a Goody Bag and there are prizes for the leading runners. Any enquires to Martin Burke 01797 230730 or visit http://www.nice-work.org.uk/


Sunday, 17 February 2008

Stroll from Boulogne to Le Touquet for charity

Details have been announced of the next overseas sponsored walk for local charities in Deal and Hastings.

The Stroll for St Michaels and Martha – is a three day overseas sponsored walk which raises funds for St Michaels Hospice and Martha Trust.

Boulogne to Le Touquet is the 5th sponsored walk overseas for St Michaels Hospice and 2008 will be the third time that funds have also been raised for Martha Trust. This year the walk takes in some stunning countryside as it wends its way along the coastal footpath between Boulogne and Le Touquet.

The walk will cover some beautiful French countryside and pass many places of historic interest en route. There are also a number of refreshment stops along the route and the overnight base will provide ample opportunities to sample the local cuisine.

The event is perfect for people of all ages and families are welcome to participate. The route is primarily flat and with a longest day mileage of around 15 miles, only a basic minimum level of fitness would be required.

If you can raise the minimum amount in sponsorship, your place on the Stroll is fully funded.
Martin Burke, from Diligence sister company Nice Work, says: “This is now a really popular event and as well as being a great weekend away, it’s a superb opportunity to demonstrate support for both St Michaels Hospice and Martha Trust in a healthy and fun way.”

The Stroll takes place over the August Bank Holiday weekend with a coach departure from Hastings and Dover on Saturday morning – returning to the towns on Monday evening.
In addition to the coach, back-up vehicles will also carry basic first aid facilities and refreshments will be available at regular stops along the way. All meals, accommodation and refreshments for the duration of the walk are provided.

For more information, contact organisers Nice Work on 01797 230730; email info@nice-work.org.uk or visit www.nice-work.org.uk